OpalCheck your renewal reminders this week
Here's a tip from a window seat with a warm drink. Once a month, look at the members who lapsed and ask one question: did they ever get a reminder?
Sometimes people leave because it's time to go. Sometimes they simply forgot, and nobody gave them a nudge. That second kind is the money you can get back.
A custom WordPress site has a lot of little switches, and it's easy to lose track of which ones are on. That's not you being careless. It's a lot of switches and not enough hours in the week.
If you'd rather not go hunting, ask me. I read your members, revenue and churn, tell you where the money is going, and fix it in one click. You say it once. I handle the rest.